Did you know that nearly three-quarters of adults in the U.S. say they use YouTube? Among 18 to 24-year-olds, this percentage is even higher, with 90% of this age group using the video site regularly.
Only one social media platform even comes close to this type of traffic, with 69% of American adults using Facebook.
Running a YouTube channel can be a reasonable way of making some passive income or even replacing your day job. However, for every successful YouTube channel you see, there are countless channels with little views and engagement.
What are some YouTube tricks and tricks to help your channel become a success? Let’s take a look at 5 tips for making YouTube videos.
Set Up a Brand Account and Create a Brand Identity
If you are planning on making YouTube videos professionally, the first thing you need to do is to set up a brand account.
With brand accounts, there are features available that aren’t there for personal accounts. For example, you’ll be able to access audience data using YouTube Analytics. You also will have the opportunity to collaborate with other team members.
It’s important that your YouTube account look professional and polished. Create a channel icon that is representative of your brand as well as an appealing banner image.
There are recommended image dimensions that YouTube gives out so your images don’t look stretched. When setting up your page, you’ll want to check on a number of devices to make sure it looks just as you want it to.
You’ll also want to take the time to fill in your “about” section. When potential subscribers end up on your page, this is the first tab they will click on to learn more about your brand. You’ll want to create a brief description of your channel that uses relevant keywords and frontloads important information.
It’s also important to add contact information. With YouTube, the goal is to create connections. For this reason, you want to make it easy for your fans to build relationships with you.
You can add links to your other social media pages to a channel banner. It’s also important to verify your account so that you can post videos that are longer than 15 minutes. This also allows you to make custom thumbnails.
Make Your Videos “Clickable”
It is not easy to stand out from the crowd on YouTube. Every day, individuals around the world are watching a billion hours of video on the site. This means that it is super important that you do everything you can to make your videos appealing.
There are a number of YouTube video tips out there to help you get more views.
One of the things you can do is create custom thumbnails. People will see your thumbnail before they see anything else. You can also create your own eye-catching images to help your content stand out rather than using a random shot from the video.
It’s also important to write compelling descriptions of your videos. You’ll want to add hashtags, keywords, and more to boost your SEO.
Another YouTube SEO tip is to also optimize your title. You can use keywords or try to make people curious. Your title should be sure and to the point, but more than anything they should give people a real reason to click.
Are you wondering how to loop a YouTube video you like? If so, check out this guide.
When people are watching YouTube, they are largely watching algorithm recommendations. One of the most important YouTube tips for beginners is making sure that your content makes the cut.
This is why it’s so important to build playlists. Your total watch time increases when people are watching one video after another of yours. Playlists are one of the most effective ways to create this outcome.
The other reason that playlists are great is that it helps your find more content you have created. When people are able to see the variety of content you create, they are more likely to subscribe.
Learn Free Ways to Promote Your Channel
What good would tips for making YouTube videos be if you didn’t know how to promote your channel so people could find them in the first place?
There are a number of easy entryways that you can promote your channel. One of the most obvious traces is to utilize the power of SEO with keywords.
It also might go without saying, but all of your marketing won’t be very successful if you don’t offer something of value to viewers. Make sure you are creating great content and you’ll have a much better chance of creating a successful YouTube channel.
Interacting with fans is also very important for promoting a channel. If you look at the pages of the most successful YouTube is, they are constantly interacting with their fans.
You’ll also want to promote your content on your other social media platform. This algorithm prioritizes outside traffic, so it’s great to bring traffic from Twitter, Facebook, or Instagram.
Editing Is All About Being Selective
One of the most important YouTube tips for beginners is the importance of being selective and editing. It’s important that you take the time to edit your videos carefully before you upload them. Make sure to cut out any dull moments from your footage and delete any unprofessional-looking shots.
There is a lot of content competing for your audience’s attention these days. You want to make sure that every second of your video is engaging so that they don’t lose interest.
These YouTube Tips and Tricks Can Help You Get a Great Start With Your Channel
When you’re just starting out on YouTube, you’re looking for YouTube tips for beginners. As your channel grows and you gain more experience, you can start to learn more complicated ways of increasing traffic and views. For now, though, these YouTube tips and tricks are a great place to get started.
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